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Marketing

Building Effective and Low-Cost Marketing Efforts to Increase Sales

Learn how to build effective and low-cost marketing efforts to increase sales for your small business. Find tips on identifying your target market, researching your product or service, establishing a unique selling proposition, creating a marketing plan, leveraging social media and content marketing, implementing search engine optimization, utilizing email marketing, harnessing influencer marketing, utilizing guerrilla marketing tactics, and measuring and analyzing your marketing efforts.

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